Why Are Barefoot Shoes So Expensive?
Understanding the True Cost and Value
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This week, I introduced you to a Danish brand called Gogsig Barefoot. The two models my girls have tested are a delight, with their premium materials and design clearly evident. As I mentioned in my reviews HERE, the leather is exceptionally soft, and the rubber soles are among the most flexible we’ve encountered. However, as with much of my barefoot content, the videos featuring Gogsig have sparked controversy—primarily concerning their price. This issue is not new within the barefoot shoe community. Brands like FeelGrounds and Vivobarefoot frequently face criticism for their higher price tags, which can be challenging for families on a budget. So, why are barefoot shoes so expensive, and is it fair to blame the brands for this?
1. Premium Materials and Craftsmanship
Barefoot shoes are designed with foot health in mind, necessitating the use of high-quality, specialised materials. Vivobarefoot, for instance, is committed to regenerative product development. Their shoes are crafted from premium, often bio-based materials that focus on minimal environmental impact and optimal foot health. Their zero-drop soles, flexible designs, and wide toe boxes support natural movement, which requires significant research and investment. This dedication to quality contributes to the higher cost of their shoes.
FeelGrounds also prioritises the use of recycled and vegan materials. Their Original Knit model is made primarily from recycled materials and is tested for safety by independent institutes. This focus on material integrity and safety involves added costs compared to conventional shoes, which may use less transparent or less ethically sourced materials.
Gogsig Barefoot highlights the use of high-quality leather and flexible rubber soles in their shoes. The premium nature of these materials, along with rigorous quality control, is reflected in the price. The cost of ensuring each shoe meets high standards for durability and comfort contributes to their higher cost.
2. Ethical Manufacturing and Fair Labour Practices
The cost of barefoot shoes often includes a commitment to ethical manufacturing practices. FeelGrounds ensures that their manufacturing team in Vietnam is treated fairly, with fair wages, benefits, and compliance with social and labour standards. Their factory is part of the European BSCI and Better Work Vietnam programmes, which uphold high standards for labour conditions. This ethical approach to production is a significant factor in the price of their shoes, contrasting with cheaper alternatives that may not offer the same level of transparency or worker welfare.
Similarly, Gogsig Barefoot emphasises local production to support the European economy and maintain higher quality control standards. Cheaper shoes often come from regions with less stringent labour regulations, which may involve child labour and poor working conditions.
3. Environmental Impact and Sustainability
Vivobarefoot acknowledges that they are not yet fully sustainable but are committed to a regenerative approach. Their goal is to develop products that not only minimise environmental harm but also contribute positively to planetary health. The costs associated with pursuing these sustainable practices are reflected in the price of their shoes. While cheaper alternatives may seem appealing, they often come with hidden environmental costs. These shoes may be made from unsustainable materials, have poor recyclability, and contribute to waste and pollution.
FeelGrounds also focuses on using recycled materials and ensuring their products are vegan. Their commitment to reducing environmental impact and improving material sustainability adds to the cost of their footwear. In contrast, lower-priced shoes might not meet the same environmental standards, potentially involving harmful chemicals and non-biodegradable materials.
4. The Balance Between Cost and Longevity
Considering the long-term value of barefoot shoes is crucial. While the initial cost may be higher, these shoes are designed to be durable and long-lasting. For example, Vivobarefoot and FeelGrounds offer shoes built to withstand extensive use, often lasting longer than cheaper alternatives. This durability can offset the higher initial investment, as the shoes may not need to be replaced as frequently.
In addition, barefoot shoes have the added benefit of being worn by multiple individuals. Unlike traditional shoes that may require a break-in period and mould to the original wearer’s feet, barefoot shoes maintain their shape and flexibility. This makes them ideal for hand-me-downs between siblings, offering potential savings for families. Furthermore, barefoot shoes often retain a high resale value, so you can recover some of the initial outlay when you sell them on at the end of their use.
In contrast, cheaper barefoot shoes may wear out more quickly, leading to more frequent replacements. Additionally, lower-cost options may come with compromises in quality and safety, which could result in additional costs for medical care or replacements.
5. The Value of Health Benefits
Barefoot shoes offer significant health benefits that traditional footwear may not. They support natural foot development, improve balance and coordination, and reduce the risk of foot-related issues. Brands like Vivobarefoot and FeelGrounds invest in research and design to ensure their shoes provide these benefits, which justifies their cost. When compared to premium branded shoes that may not offer the same health benefits, such as high-end Nike trainers, the pricing for barefoot shoes is often reasonable. The added value for foot health makes the higher price more justifiable.
6. Exploring Affordable Options
While premium barefoot shoes offer exceptional quality and benefits, it’s important to recognise the need for affordable options. Brands like BGreater are working to make healthier shoes more accessible. This British start-up focuses on providing well-designed, affordable barefoot shoes that cater to families on a budget. Although their range is still developing, they represent a growing movement towards making barefoot footwear more accessible to a wider audience.
Conclusion
The higher price of barefoot shoes is primarily due to the premium materials, ethical manufacturing practices, and commitment to sustainability that they offer. While cheaper alternatives are available, they often come with trade-offs in quality, safety, and environmental impact. As a barefoot shoe advocate and content creator, I strive to present a balanced view, recognising the value in both premium and budget-friendly options. The key is to make informed decisions that align with your budget and values.
Regardless of the price, the most important factor is ensuring that the shoes are truly barefoot: flat, thin, flexible, and shaped like feet. Whether you choose a pair of high-end barefoot shoes or more affordable options, it is crucial to avoid spending money on footwear that could potentially harm your child’s feet. The demand for quality, affordable barefoot shoes is growing, and efforts to make healthier footwear more accessible are crucial. By making thoughtful choices, you can support your child’s foot health and contribute to a positive impact on the environment and the economy.
Discount codes for the brands mentioned in this article.
Vivobarefoot : VIVOBRIT10